STAFFING ROBOT
Overview
Staffing Robot is a staffing and talent acquisition marketing company based out of Portland, Oregon that was acquired by Advanced Medical. Staffing Robot were seeking a junior search engine optimization analyst, and I moved from Iowa to Oregon to fill that role for them. Initially, my role started with assisting senior staff in launching new staffing websites, it was here that I began my interest, now an obsession, with search engine result pages, ranking search engine visibility and one tool in particular, Google Search Console.
As a consultative advisor to 30+ staffing companies, I adjusted Staffing Robot's, service line and internal processes within 90 days of acquiring a customer and launching a website. This included an educational series which walked marketing managers at these client sites through how to choose between organic and paid marketing.
We were able to up-sell 30% of our new client base on additional marketing services by using data generated from their own website to identify gaps in marketing processes that had existed for years. At this point, I was given the title of sales and marketing manager, during which, I would continue to support staffing companies and also represent the company at conferences and trade shows, along with the nickname The Analytics Guy.
https://www2.staffingindustry.com/site/Editorial/Daily-News/Advanced-acquires-Staffing-Robot-39995